About Deidre's

DEIDRE’S Special Day, beckons those looking for beautiful dresses and accessories for all special events, including but not limited to weddings and proms. The only full service Bridal Shop in Berkshire County of Western, Ma. Special Day also has a great selection of Invitations, Tuxedos, and Gifts.

Based in Western Massachusetts and centrally located in the heart of the Berkshires, owners Deidre and Joseph Torra opened their new store on Valentines Day 2001 with a simple vision: They wanted to specialize in outfits for all occasions: from First Communion to Bar Mitzvah; Proms to Weddings; and cruise to party dresses: while providing exemplary customer service.

DEIDRE’S Special Day has been voted “Best in the Berkshires” by a reader’s poll for 16 consecutive years. There’s good reason why their customer base understands and believes in them. They trust that they’ll be treated like kings and queens when they walk through their doors regardless of whether they’re there to purchase a wedding gown, rent a tuxedo, or find a special sale dress for under $100.00. The award is a simple acknowledgment to the fact that they continually strive for complete customer satisfaction.

Deidre credits the store’s success to many things, among them being blessed with a staff that is incredibly caring and dedicated to this type of work. Many have been there for years and are experts at what they do. What they enjoy most is helping people translate what they envision for themselves into just the right dress.


Today’s world of internet shopping can be convenient but there is no substitute for shopping with an authorized reputable store and being able to try on a dress, feel the material, and check the color and size. Visit us and discover what a difference DEIDRE’S Special Day can make for your special day.